Topic : Notary Marketing
Marketing Strategies: How You Can Stand Out
by Hazzaa Kassis, Midwest Notary Association
Having received many emails in the past few months requesting help or just asking why is business so slow we decided that we would put our best foot forward and make an effort to answer these questions in explicit detail and share it with the rest of you that didn’t realize that this is what […]
Our Loan Signing Industry Has Certainly Changed Over the Last 5 Years!
by Joan Bergstrom, Certified Loan Signing Agent, Instructor, Author
I have been a Notary/Loan Signer in California for 5 years and this is my perspective:
2002 - When I started in all the loan documents arrived at my doorstep via FedEx or UPS and the documents were all printed out for me with a return envelope included with the pertinent information filled out. Boy, Those […]
To Blog or Not To Blog
by Laura Vestanen, Mobile Notary, Notary Signing Agent
It is a rare businessperson who has a blog that supports rather than destroys her/his professional image. I have only seen a few businesspeople use this tool well.
The business people who use blogs effectively treat them as mini newsletters. They write very short articles containing information, news, or opinions on current events, practices, […]
Telephone Etiquette
by Melissa Haley, Notary Public, Certified Notary Signing Agent
Whether making or receiving telephone calls, there are certain common sense rules apply or should apply. There is nothing more unprofessional than hearing children, televisions, or other non-business noise in the background.
When preparing to make a telephone call, a quiet place should be found. Know what will be said before placing the call. […]
Cold Calling Tips
by Gerrie Pierre-Fleurimond, CNSA, Instructor, NotaryTrainer.com
Excerpt from Gerrie’s book, “Marketing Advice for Notary Signing Agents,” available in the notary supplies section on her website.
If you are like me, I hate making sales calls but I learned that it was a necessary task if I wanted to grow my business.
When calling, remember to call from a clear telephone. If using […]
Do You Know Who Will Use Your Services?
by Brenda Stone, Notary Signing Agent and Author
Excerpt from “How to Start” Notary Signing Agent Book
We have already covered how to find the road into locating title companies and mortgage lenders to target for advertising.
Now, let me do a little back up and say you need to figure out how to get other business while you are waiting on the mortgage business […]
Profile! Profile! Profile!
by Linda Kassis, Midwest Notary Association
Your profile is SO IMPORTANT! Your profile is what sells YOU!
I see many who simply say “Certified Signing Agent.” Who are you Certified with? How long have you been a Signing Agent? You may have been a Signing Agent for 10 years but only closed 10 loans a year. Note how many loans you have […]
Extraordinary Things A NEW Loan Signer Can Do to Get Hired
by Joan Bergstrom, Certified Loan Signing Agent, Instructor, Author
End of the month cycle for refinancing loans is usually between the 22nd and the 27th of the month: Call a local title or escrow office and volunteer to come to their office and notarize documents for half your normal fee for the opportunity to show them your “style and demeanor” but understand why you […]
8 Tips for Marketing
Your Non-Loan Notary Services
by Laura Vestanen, Mobile Notary, Notary Signing Agent
Do’s and Don’ts for Attending Networking Events.
1. Take at least 3 dozen business cards with you each time.
2. Rehearse your “what I do” speech. Get it down to 30 seconds. Rehearse a second one that is 60 seconds long. Make it very clear what you do and why they should hire YOU. This is my […]
Signings, Signings, Signings…
Oh, Where to Begin?
by Barry Paul Silver, Integrity Notary™
“How do I get signings?” has to be the most often asked questioned I receive as the owner/operator of Integrity Notary™ and that is usually followed by the comment, “I have signed up with at least 200 signing services, but I’m not getting any calls. How do I get started?” There is ever […]